Client Acquisition OS
Prospecting, outreach, follow-ups, and sales tracking.
Prospecting, outreach, follow-up and pipeline for a service business, without a full CRM's setup cost. It is built around the fact that most deals are lost by not following up rather than by being rejected.
What a v1 does5 features
- Prospect lists built and enriched in the app
- Multi-step sequences with automatic follow-ups
- Every reply in one inbox, with the deal attached
- A pipeline with stage ageing, so stalls are visible
- Consent and unsubscribe handling for email and SMS
The market
Clay reached $100M ARR in November 2025, growing 263% year on year at a $3.1B valuation. Business buyers pay readily in this category, which supports $79 a month.
Where these numbers come from
| Company | Earns | Reach | Source |
|---|---|---|---|
| Apollo.io | $150M ARR, 2025 · $1.6B valuation | 275M+ contacts, 73M+ companies in database | Independent estimate, 2025 |
| Clay | $100M ARR, Nov 2025 (+263% YoY) · $3.1B valuation | Not published | Independent estimate |
| Instantly | Paid tiers | Not published | Published pricing |
Why this audience
These viewers lose deals to silence rather than to competitors, because follow-up is manual and they are busy delivering. They already know outreach is a numbers game. Sequences and a pipeline turn a belief they hold into a process.
Before it can launch
- CAN-SPAM; TCPA consent and 10DLC registration for SMS
What it earns
Drag me Every figure recalculates as you go.
0.05% of 2M followers · capped at 50,000
Opens on the price this idea was costed at, $79.
1,000 paying — 0.05% of 2M followers — × $79 a month = $79,000 a month
Fifty thousand paying users is the ceiling every one of these pages is drawn against, not a forecast. It opens at a thousand, the bottom of the range, so the first figures you see are the modest ones. What the cap buys is comparability: the same range on every app, and the percentage of the audience it takes as the number that moves.
Is this the one for your audience?
We fund it, build it, and run it. You bring the audience and take a share of the revenue. Nothing to pay and nothing to build.
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