ScaleOS
Software layer for running a social-media service business at scale.
For a service business past the point where the founder can hold it in their head: capacity, utilisation, delivery quality and margin per client, across a team. It answers whether the next client can be taken on.
What a v1 does5 features
- Capacity and utilisation per person and per team
- Margin per client, so the unprofitable ones are visible
- Delivery tracked against what was sold
- Whether the next client can be taken, with the evidence
- Hiring modelled against the pipeline
The market
HoneyBook raised $155M at a $1B valuation, and Bonsai and Dubsado occupy the same space on paid tiers. At $199 a month this is priced for the same buyer.
Where these numbers come from
| Company | Earns | Reach | Source |
|---|---|---|---|
| HoneyBook | $1B+ booked · $155M raised at $1B valuation | 100,000+ members | Company-stated / announced funding |
| Bonsai | Paid tiers | Not published | Published pricing |
| Dubsado | Paid tiers | Not published | Published pricing |
Why this audience
The further end of this audience has an agency that works and a founder who is the bottleneck. Capacity, utilisation and margin per client are the numbers deciding whether the next client is a win or a loss. They are making that call on instinct.
Before it can launch
No licence, certification or data agreement stands between this and a launch — app-store review and an ordinary privacy policy aside.
What it earns
Drag me Every figure recalculates as you go.
0.05% of 2M followers · capped at 50,000
Opens on the price this idea was costed at, $199.
1,000 paying — 0.05% of 2M followers — × $199 a month = $199,000 a month
Fifty thousand paying users is the ceiling every one of these pages is drawn against, not a forecast. It opens at a thousand, the bottom of the range, so the first figures you see are the modest ones. What the cap buys is comparability: the same range on every app, and the percentage of the audience it takes as the number that moves.
Is this the one for your audience?
We fund it, build it, and run it. You bring the audience and take a share of the revenue. Nothing to pay and nothing to build.
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