Business Benchmarking
Compare a business against similar businesses on revenue, margins, pricing, staffing, and growth.
Answers whether the numbers are normal: margin, pricing, staffing and growth against comparable businesses of the same size and trade. Most owners have never seen anybody else's numbers.
What a v1 does5 features
- Key ratios compared against similar businesses
- Comparison by trade, size and region rather than in general
- The metrics that are unusual, flagged in either direction
- What the top quartile does differently
- Anonymous, aggregated, with sample sizes shown
The market
Jobber reports over 400,000 home service professionals on its platform at $25 to $249 a month, and Housecall Pro charges $49 to $300. At $59 a month this sits inside a proven band.
Where these numbers come from
| Company | Earns | Reach | Source |
|---|---|---|---|
| ServiceTitan | $771.9M revenue, FY2025 (+27%) | Not published | SEC 10-K |
| Jobber | $25–249/mo | 400,000+ home-service professionals | Published pricing, 2026 |
| Housecall Pro | $49–300+/mo | Not published | Published pricing, 2026 |
Why this audience
The recurring question in this audience is whether their numbers are normal, and the content answers it one business at a time. Most owners have never seen anybody else's margins. Comparison against similar businesses is the thing the interviews give them in anecdote form.
Before it can launch
- A benchmark data licence, or enough paying businesses to publish our own aggregates - and until one of those exists there is nothing to compare against
What it earns
Drag me Every figure recalculates as you go.
0.05% of 2M followers · capped at 50,000
Opens on the price this idea was costed at, $59.
1,000 paying — 0.05% of 2M followers — × $59 a month = $59,000 a month
Fifty thousand paying users is the ceiling every one of these pages is drawn against, not a forecast. It opens at a thousand, the bottom of the range, so the first figures you see are the modest ones. What the cap buys is comparability: the same range on every app, and the percentage of the audience it takes as the number that moves.
Is this the one for your audience?
We fund it, build it, and run it. You bring the audience and take a share of the revenue. Nothing to pay and nothing to build.
Business Builder / Business Launch OS
Go from business idea to launch, first customer, and growth.
Business Idea Matchmaker
Match users with businesses based on capital, location, skills, time, and goals.
Copy This Business
Turn founder interviews into executable business blueprints.
Business Simulator
Model startup costs, pricing, revenue, expenses, margins, hiring, and break-even.
Local Business Finder
Find businesses for sale based on buyer criteria.
Business Acquisition Analyzer
Analyze listings and financials, valuation, profitability, financing, and returns.
90-Day Launch Planner
Turn a business idea into a structured 90-day plan.
First 100 Customers
Help new businesses find prospects, acquire customers, and track conversions.