The Schoeller Family’s apps

Family Adventure Generator

Generate activities based on location, children, budget, time, and weather.

Answers the Saturday morning question: what can we do today, with these children, in this weather, in this budget, within this drive. Local, specific and available now.

What a v1 does5 features
  • Suggestions from location, ages, budget, time and weather
  • Weather-aware, so a wet day gets indoor answers
  • Travel time honest, including parking
  • Cost per family shown before setting off
  • Favourites saved for the next blank Saturday

The market

Adjacent market
$1Min annual revenue at Wanderlog, reached in June 2024

Hopper earns from bookings rather than subscription and TripIt sells a paid tier. Trip planning monetises through transactions more reliably than through monthly fees, and this charges $3 per day out planned rather than a monthly fee.

Where these numbers come from
CompanyEarnsReachSource
HopperMonetises bookings, not subscriptionNot publishedModel · Expedia partnership announced Mar 2025
Wanderlog$1M revenue milestoneNot publishedCompany-stated, June 2024
TripItPaid Pro tierNot publishedPublished pricing

Why this audience

This audience faces the same blank Saturday every week: two children, a small budget, unpredictable weather, and three hours. They are watching other families solve it. Local answers matched to the ages and the weather is a weekly need rather than a holiday one.

Before it can launch

No licence, certification or data agreement stands between this and a launch — app-store review and an ordinary privacy policy aside.

What it earns

Drag me Every figure recalculates as you go.

Paying users1,000

0.043% of 2.3M followers · capped at 50,000

Price per use$3

Opens on the price this idea was costed at, $3.

Purchases per user per year12

A quarter is one purchase every four years; twelve is monthly.

1,000 paying — 0.043% of 2.3M followers — × $3 × 12 purchases a year = $36,000 a year

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Fifty thousand paying users is the ceiling every one of these pages is drawn against, not a forecast. It opens at a thousand, the bottom of the range, so the first figures you see are the modest ones. What the cap buys is comparability: the same range on every app, and the percentage of the audience it takes as the number that moves.

Is this the one for your audience?

We fund it, build it, and run it. You bring the audience and take a share of the revenue. Nothing to pay and nothing to build.

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