Road Weather Radar
Real-time radar and severe-weather information focused on driving routes.
Radar built for someone about to drive rather than someone deciding whether to garden. It shows what is coming along the road, not over the region, and warns about the conditions that matter at speed - ice, standing water, crosswind, fog.
What a v1 does5 features
- Live radar oriented to the route rather than to a map square
- Severe weather alerts filtered to the roads being driven
- Ice, standing water and crosswind warnings, not just precipitation
- A simple timeline: leave now, leave in an hour, do not leave
- Voice announcements that work with the phone in a cradle
The market
Drive Weather and Weather on the Way are small independent apps that publish nothing, and GasBuddy shows the audience exists at 100M downloads while remaining free. This is an unbuilt product rather than a failed one, priced at $4 a month.
Where these numbers come from
| Company | Earns | Reach | Source |
|---|---|---|---|
| Drive Weather | Small paid app | Not published | Published pricing |
| Weather on the Way | Small paid app | Not published | Published pricing |
| GasBuddy | Free, merchant-monetised | 100M downloads | Model |
Why this audience
This is an audience of drivers - not commuters incidentally but people for whom the car is a subject. Weather is a driving risk to them rather than a wardrobe question. Radar oriented to the road rather than the region matches how they already think about a journey.
Before it can launch
- NOAA and National Weather Service data is public; commercial radar (Baron, DTN) is licensed and requires attribution
What it earns
Drag me Every figure recalculates as you go.
0.056% of 1.8M followers · capped at 50,000
Opens on the price this idea was costed at, $4.
1,000 paying — 0.056% of 1.8M followers — × $4 a month = $4,000 a month
Fifty thousand paying users is the ceiling every one of these pages is drawn against, not a forecast. It opens at a thousand, the bottom of the range, so the first figures you see are the modest ones. What the cap buys is comparability: the same range on every app, and the percentage of the audience it takes as the number that moves.
Is this the one for your audience?
We fund it, build it, and run it. You bring the audience and take a share of the revenue. Nothing to pay and nothing to build.
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