Grocery Price Comparison
Compare the total cost of the same grocery list across different stores.
The same list, priced at every nearby store, so the difference is a fact rather than a belief. It compares the whole basket rather than headline items, which is where the real gap shows.
What a v1 does5 features
- One list priced across every nearby chain
- Whole-basket comparison, not selected items
- Items not stocked at a store flagged rather than ignored
- The saving shown in money and as a percentage
- Distance and travel cost included in the comparison
The market
Ibotta's direct-to-consumer revenue fell 22% year on year, so this category is proven and contracting at the same time. Members save around $250 a year, which is the figure to price $4 a month against.
Where these numbers come from
| Company | Earns | Reach | Source |
|---|---|---|---|
| Ibotta | $187M D2C revenue, FY2025 (down 22%) | 54M+ registered · 18.2M redeemers | Public filings |
| Ibotta | ~$250–261 a year | ~461k downloads a month | Company-stated |
| Upside | ~$254/yr average saving | 50,000+ merchant locations | Company-stated |
Why this audience
These viewers already believe stores differ on price and argue about which is cheapest without evidence. The content is built on exactly that comparison. Pricing the whole basket across every nearby chain settles a question they are actively debating.
Before it can launch
No licence, certification or data agreement stands between this and a launch — app-store review and an ordinary privacy policy aside.
What it earns
Drag me Every figure recalculates as you go.
0.018% of 5.5M followers · capped at 50,000
Opens on the price this idea was costed at, $4.
1,000 paying — 0.018% of 5.5M followers — × $4 a month = $4,000 a month
Fifty thousand paying users is the ceiling every one of these pages is drawn against, not a forecast. It opens at a thousand, the bottom of the range, so the first figures you see are the modest ones. What the cap buys is comparability: the same range on every app, and the percentage of the audience it takes as the number that moves.
Is this the one for your audience?
We fund it, build it, and run it. You bring the audience and take a share of the revenue. Nothing to pay and nothing to build.
Grocery Cost Calculator
Build a grocery list and estimate the total cost before shopping.
Cheapest Grocery Store Finder
Recommend the nearby store with the lowest total price for a specific shopping list.
Grocery Savings Planner
Combine price comparison, shopping-list optimization, and cheaper alternatives to reduce the bill.