Cheapest Grocery Store Finder
Recommend the nearby store with the lowest total price for a specific shopping list.
Answers where to shop this week for this particular list. The cheapest store is not the same every week or for every basket, and this works it out per trip rather than assuming a favourite.
What a v1 does5 features
- The cheapest store for this specific basket, this week
- Branch-level pricing rather than chain averages
- Split-shop suggestions when two stores beat one
- Travel time and cost weighed against the saving
- A weekly recommendation before the shop
The market
Ibotta's direct-to-consumer revenue fell 22% year on year, so this category is proven and contracting at the same time. Members save around $250 a year, which is the figure to price $4 a month against.
Where these numbers come from
| Company | Earns | Reach | Source |
|---|---|---|---|
| Ibotta | $187M D2C revenue, FY2025 (down 22%) | 54M+ registered · 18.2M redeemers | Public filings |
| Ibotta | ~$250–261 a year | ~461k downloads a month | Company-stated |
| Upside | ~$254/yr average saving | 50,000+ merchant locations | Company-stated |
Why this audience
This audience knows the cheapest store is not the same every week, which is why they follow content that tracks it. Working it out per basket rather than per chain is the version of the advice that survives contact with a real shopping list.
Before it can launch
- A price data licence with store-level pricing. Prices vary by branch, and branch-level data is the expensive tier
What it earns
Drag me Every figure recalculates as you go.
0.018% of 5.5M followers · capped at 50,000
Opens on the price this idea was costed at, $4.
1,000 paying — 0.018% of 5.5M followers — × $4 a month = $4,000 a month
Fifty thousand paying users is the ceiling every one of these pages is drawn against, not a forecast. It opens at a thousand, the bottom of the range, so the first figures you see are the modest ones. What the cap buys is comparability: the same range on every app, and the percentage of the audience it takes as the number that moves.
Is this the one for your audience?
We fund it, build it, and run it. You bring the audience and take a share of the revenue. Nothing to pay and nothing to build.
Grocery Cost Calculator
Build a grocery list and estimate the total cost before shopping.
Grocery Price Comparison
Compare the total cost of the same grocery list across different stores.
Grocery Savings Planner
Combine price comparison, shopping-list optimization, and cheaper alternatives to reduce the bill.